Our beetroot is On the way to PlanetProof

On the way to PlanetProof!

This week, an interesting article by HAK was published about the developments surrounding the “On the way to Planet Proof” quality mark that we have recently been allowed to give to our red beets and kale.

This article answers the question of what is involved in obtaining this quality mark. In addition, an answer is given to the question of what ends up in HAK’s pot. “Consumers often have no idea where their vegetables come from.” Pieter Verschure (2020).


Sustainable cultivation is an increasingly important part of the cultivation process and in the agricultural sector starts with the origin of a product. “For years we have been trying to find out how we can best provide the soil with natural fertilizer. We obtain garden compost from the surrounding area and since this year we have been getting grass from Staatsbosbeheer. Pieter Verschure (2020) “

You can read the complete article on the official HAK website. (photography source: HAK.nl)

The first jars with beetroot and Kale that bear the ‘On the way to PlanetProof’ quality mark will be available in the shops from mid-November 2020.

Photography source: HAK.nl

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